A Guide For Accommodation Managers

Welcoming guests to your accommodation goes beyond a simple check-in process. Importantly, you can create an unforgettable experience from the very first moment they step through your doors. A well-designed welcome package is a powerful tool that can leave a lasting impression. Additionally, setting the tone for their stay by showcasing your unique offerings is a vital element to consider in the process. Let’s discuss a few important considerations to ensure we can produce the ideal welcome package for our guests.

Step 1: Know Your Audience

Before you start assembling your welcome package, consider your target audience. Are your guests primarily families, couples, business travellers, or adventure enthusiasts? Tailor the contents of your package to their preferences and needs. This results in a personalised touch which goes a long way in making your guests feel valued and understood.

Step 2: Showcase Local Flavour

Introduce your guests to the essence of your location by including locally sourced goodies. This could be artisanal chocolates, locally roasted coffee, regional snacks, or a small bottle of locally produced wine. Providing a taste of the area undoubtedly adds an authentic touch and shows that you care about offering them an immersive experience reflecting the region for an authentic getaway.

Step 3: Practical Essentials

While it’s lovely to include unique items, don’t forget the practical essentials. Bottled water, maps of the area, and a list of nearby attractions can be incredibly helpful for travellers looking to explore. Additionally, a small guidebook with recommendations for restaurants, cafes, and hidden gems can also be an appreciated addition.

Step 4: Pamper and Relaxation

Help your guests unwind and relax by including pampering items. Consider adding scented candles, bath salts, or even a sachet of soothing herbal tea. These thoughtful touches can make your guests’ stay feel like a true escape from their daily routines.

Step 6: Personalised Notes

A handwritten note welcoming your guests can make a world of difference. Take a few moments to express your excitement about hosting them and offer assistance if they have any questions or special requests. This personal touch can create a warm and inviting atmosphere.

Step 7: Packaging and Presentation

The way you present your welcome package matters. You can do this by opting for an aesthetically pleasing package. Consider a woven basket or a reusable tote bag, that guests can use during their stay and even take home as a souvenir.


A thoughtfully crafted welcome package creates a great opportunity to showcase your accommodation’s unique offerings and set the tone for their entire stay. By combining practical essentials with local flair and personal touches, you can leave an indelible mark on your guests and set your accommodation apart in a competitive market. Start creating your own signature welcome package today and watch your guests’ smiles light up and watch the positive guest reviews come in.